Alex’s Lemonade Stand Foundation Lemon Ride Bicycle Tour Returns to Doylestown

CONTACT:

Gillian Kocher

Alex’s Lemonade Stand Foundation

(610) 649-3034, (215) 593-0088

Gillian@AlexsLemonade.org

FOR IMMEDIATE RELEASE

AFTER SUCCESSFUL INAUGURAL YEAR, ALEX’S LEMONADE STAND FOUNDATION LEMON RIDE BICYCLE TOUR RETURNS TO DOYLESTOWN, SUNDAY, JULY 21, 2013

PHILADELPHIA (July, 10 2013) – Alex’s Lemonade Stand Foundation, a nonprofit dedicated to finding cures for all kids with cancer, is proud to announce the return of the Lemon Ride Bicycle Tour presented by Volvo Cars of North America to Doylestown on Sunday, July 21, 2013 at 8:30am. The event, which starts and ends at Central Bucks – West High School, invites cyclists of all calibers to contribute to the battle against childhood cancer with courses ranging from a 4 mile Family Fun Ride to a 63 mile ride (a metric century). The family friendly event will also include children’s activities at the start/finish.

Cycling enthusiasts and all supporters of Alex’s Lemonade Stand Foundation are invited to participate or attend the fun event that offers lengths for various ability levels (4 miles, 12 miles, 35 miles & 63 miles). Lunch, snacks and a limited edition Lemon Ride Specialized “Purist” water bottle will be provided to all those who register for the event. Registration is $70 per person for those 12 years and older, and $30 per person for under 12 years. The opportunity to fundraise prior to the event is available and prizes will be awarded to top individual and team fundraisers.

Contributing to the success of the inaugural year in 2012 were several teams formed to honor childhood cancer heroes. Among them was Team Declan, formed by the Roberts family to honor 4-year-old Declan Roberts, who lost his life to rhabdomyosarcoma earlier in the year. The family, together with friends and supporters raised more than $13,000 to honor his memory, and Declan’s mom, Megan has stepped up to be influential in this year’s ride.

Adding to the day’s festivities, entertainment at the start and finish line provided by The Party Authority and a raffle will allow participants to win various prizes. SAG and mechanical support will be provided by Doylestown Bike Works, SRAM and Guy’s Bicycles, while sweep and safety riders will be provided by Central Bucks Bike Club. Additionally, Doylestown Bike Works will offer free bike safety checks to registrants any time prior to the ride at their store.

“In the last few years, the Foundation has grown our athletic events in the Philadelphia area to the point where they are highly sought-after,” said Jay Scott, Alex’s dad and Co-Executive Director of the Foundation. “After the success of our inaugural Lemon Ride, which saw nearly 300 riders, we are thrilled at the continuing growth of this event, furthering opportunities for athletes to join the battle against childhood cancer.”

The day’s festivities will span from the 8:30am start time until 3pm. The bike tour will not be viewed as a race, but instead a ride through the area to raise funds for all kids with cancer. Prizes will however be awarded to the top fundraisers. Participants are encouraged to form teams and fundraise prior to the event.

In addition to the Lemon Ride and Foundation’s annual Lemon Run 5K (slated for Sunday, November 10, 2013), the Foundation has introduced an athletic arm, Team Lemon, for athletes across the country. Team Lemon invites athletes of all calibers to make a difference as they run, bike or swim to reach their personal athletic goals and simultaneously help kids with cancer.

For more information on The Lemon Ride, to volunteer, register or become a sponsor, visit AlexsLemonade.org/LemonRide.

About Alex’s Lemonade Stand Foundation

Alex’s Lemonade Stand Foundation (ALSF) emerged from the front yard lemonade stand of cancer patient Alexandra “Alex” Scott (1996-2004). In 2000, 4-year-old Alex announced that she wanted to hold a lemonade stand to raise money to help find a cure for all children with cancer. Since Alex held that first stand, the Foundation bearing her name has evolved into a national fundraising movement, complete with thousands of supporters across the country carrying on her legacy of hope. To date, Alex’s Lemonade Stand Foundation, a registered 501(c)3 charity, has raised more than $60 million toward fulfilling Alex’s dream of finding a cure, funding over 275 research projects nationally.

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