Quaker Bridge Mall Gets Its Very Own ‘Extreme Makeover’

February 14, 2012 admin

Off

For Further Information, Please Contact:
Marian Kapp, Quaker Bridge Mall
609-799-5018
MaKapp@simon.com

PR Agency Contact, Jennifer Sherlock
609-369-3482
jsherlock@jennacommunications.com

Les Morris, Simon Property Group
(317) 263-7711
lmorris@simon.com

EXCITING CHANGES COMING TO QUAKER BRIDGE MALL

Significantly Upgraded Merchandise Selection with Approximately Twenty-Five New Retailers and a Major Redevelopment on Tap for 2012

LAWRENCEVILLE, NJ FEBRUARY 14, 2012- Simon Property Group, Inc. (NYSE: SPG), the world’s leading retail real estate company, announced today that Quaker Bridge Mall, a major Central New Jersey shopping destination for 37 years, will undergo a major redevelopment. Work has already begun behind the scenes to create a property well-positioned for the future.

Simon will bring a completely revamped tenant mix at Quaker Bridge Mall along with a significantly upgraded merchandise selection in the categories of apparel, accessories, and home furnishings.

The extensive renovations will include new interior and exterior features and amenities such as a new food hall, upgraded escalators, an elevator, updated restrooms, redesigned mall entrances, landscaping, new flooring, ceiling and handrails among other items.

QUAKER BRIDGE MALL RENOVATION
Specific projects include:

A contemporary food hall including eight new restaurants with amenities such as soft seating, landscaping, and skylights.
The arrival of The Cheesecake Factory and an upscale Italian restaurant. The Cheesecake Factory is projected to open in the fall of 2012 and will accommodate 229 diners inside the restaurant as well as 64 patrons in an outdoor patio setting, in approximately 9,100 square feet. There will be an outdoor patio with a capacity of 64 patrons. The restaurant will employ 250-300 workers in full-time positions.
Redesign of all mall entrances and updated outdoor signage and landscaping. New monument signs at each mall entry will be part of this package.
Landscaped soft seating areas added throughout the mall for customer comfort.
Redesign of hand railings to include contemporary glasswork.
Cosmetic upgrades to the texture and color palette of the entire property.
New carpet and flooring installed throughout the mall.
New rest rooms including family restrooms.
Redesign of the mall’s common areas with new ceilings, new finishes and lighting.
Replacement of escalators in Macy’s court and a new escalator in JCPenney court.
New elevator in the Lord & Taylor court.
New graphics on directional signs throughout the mall.

“This renovation will better serve the needs of our loyal customers,” said Quaker Bridge Mall Manager Lynda Benedetto, “whether they are here to shop, dine, to be entertained, or just to enjoy a welcoming and comfortable environment.

“Moreover,” Benedetto continued, “this transformation will be attractive to both current and prospective tenants, several of which will be new to our market. We’re already working on lease commitments with new tenants in conjunction with the renovation plans. With new tenants and a renovated mall, we feel we can truly launch QuakerBridge to the next level.”

All work related to the renovations will be performed in a manner that will minimize interference or customer inconvenience during the mall’s operating hours.

About Quaker Bridge Mall

The Quaker Bridge Mall is a two-level, super-regional mall located inCentral New Jerseyat US Rt. 1, and is conveniently accessed via 95, 295 and most major roadways. Shop Lord & Taylor, Macy’s, JCPenney, Sears, plus Old Navy and 120 specialty shops and services. Check back for new store updates, news and events.

About Simon Property Group

Simon Property Group, Inc. is an S&P 500 company and the largest real estate company in the U.S. The Company currently owns or has an interest in 337 retail real estate properties comprising 245 million square feet in North America and Asia. Simon Property Group is headquartered in Indianapolis, Indianaand employs more than 5,000 people worldwide. The Company’s common stock is publicly traded on the NYSE under the symbol SPG. For further information, visit the Simon Property Group website at www.simon.com.

# # #

Need a hand with all things writing? At Jenna Communications we are here to perfect all your writing needs. Our team will write up professional and creative pieces whether it’s for a new product release, company announcement, or a day-to-day social post with our expertise we can help you get past that writer’s block without Ultimate PR Writing Package.

$1,500 for one press release and distribution

Your message, branding, and identity define who you are and we want to help you create that special image and make improvements where needed. With the help of our partner, Gil Hanson, Hanson design you will get a new and improved look!

Starting at $5,000/month

Have you always wanted to be on TV or have your name mentioned in a newspaper article? We help you get on TV and make your name known! With our connections to local and national media outlets, we pitch journalists and reporters in your specific field to get you the recognition you deserve!

Starting at $5,000/month

At Jenna Comm, we are fueled by creativity. We guarantee your new social media presence will outshine the rest with creativity and uniqueness. With our expertise and help from our design partners, we will help create engaging content to make all of your social media accounts stand out!

Starting at $1,500

We understand that reputation means everything in today’s world and we are here to ensure yours remains intact. Our mission is to first figure out where a potential crisis might come up. We then develop a plan to prevent this crisis from happening, as well as a plan to curtail any negative impact should the crisis occur. Unfortunately, not everything can be predicted, so when an unforeseen crisis ensues we will dive in and commit to minimizing the damage and protecting your company at all costs.

This package combines all of our service packages into one giant deal. If you need media exposure, then look no further. With our expertise, we have secured exposure for clients on outlets such as NBC News, The New York Post, The Associated Press, Fox Business, and more. With connections and reach throughout all forms of media, Jenna Communications will find you the perfect outlet to effectively convey your message to your target audience.

Need help with your social media accounts? We are experts on social media management.

How about events? The team is ready to help your events come to life.

Have an upcoming product release or company announcement? We are here to perfect all your writing needs and get it recognized by the media.

You will get all of that and more! These are just a few examples of what this package includes.

We are experts on social media management. Our team will work with diligence to drive your unique brand and message through whichever medium fits best. Our goal is to develop a strategy that encompasses your company’s core values and appeals to your audience at the same time.

$2,500/month + fees for any FB/digital advertising etc.

Events can be utilized to build awareness, celebrate a success, or even build company morale. At Jenna Comm, we are here to help with all facets of the event planning process.

$5,000 – $7,500/month based on event frequency

Quaker Bridge Mall Gets Its Very Own ‘Extreme Makeover’

EXCITING CHANGES COMING TO QUAKER BRIDGE MALL

Newsroom

Podcasts

Archives

About

Services

Follow Us

Contact Us