Ribbon Cutting for the Grand Opening of The Plaza @31Brewerytown
FOR IMMEDIATE RELEASE
Media Contact:
Jennifer Sherlock
jsherlock@jennacommunications.com
609.369.3482
The Plaza @31Brewerytown Officially Opens to the Public, October 21st
A Trio of Philadelphia-based Businesses Celebrate the
Grand Opening of Their Collaboration this Month
Brewerytown, Philadelphia (October 9, 2019) – Westrum Development Company (Westrum), along with Mural Arts Philadelphia (MAP) and the Philadelphia Redevelopment Authority (PRA) celebrate the official opening of the Plaza@31Brewerytown featuring FUTURE VALLEY on Monday, October 21 from 5:00 pm -7:30 pm.
The evening will start off with some celebratory comments from John Westrum, Founder, and CEO of Westrum Development Company, Mural Arts Philadelphia and the Philadelphia Redevelopment Authority, followed by a ribbon-cutting in front of the Plaza which is located at 1410-1430 N. 31st between Master and Jefferson Streets in Philadelphia. Guests can enjoy drinks provided by Philly Yard Bar, catered food, live entertainment, a tour of the new site and a chance to meet David Guinn and Robert Goodman, two visionaries behind the design of Future Valley.
Owned and maintained by Westrum, the 4000-sq ft space is an artfully designed public space integrated into the campus of the HUB@31Brewerytown rental community. It’s official opening to the residents of Brewerytown represents the culmination of Westrum’s 15-year master plan and commitment to the revitalization of that neighborhood. Working with MAP and through the PRA’s Percent for Art Program, local artists were chosen to design the space in a way that gives tribute to Brewerytown’s heritage while celebrating 21st Century ingenuity.
FUTURE VALLEY, the murals, and sculptures designed by artists David Guinn and Robert Goodman explore the relationship between the natural world and the built environment, one of tension and collaboration. Vegetation and the structural elements of the nineteenth-century breweries combine in ways that illuminate the complex entanglement of nature, time and humanity. References to local historical architecture borrow from the past but gesture to future possibilities.
Mural Arts Philadelphia is the nation’s largest public art program, dedicated to the belief that art ignites change. For over 30 years, Mural Arts have united artists and communities through a collaborative and equitable process, creating nearly 4,000 artworks that have transformed public spaces and individual lives. Mural Arts aims to empower people, stimulate dialogue, and build bridges to understanding with projects that attract artists from Philadelphia and around the world, and programs that focus on youth education, restorative justice, mental health and wellness, and public art and its preservation. Popular mural tours offer a firsthand glimpse into the inspiring stories behind Mural Arts’ iconic and unparalleled collection, which has earned Philadelphia worldwide recognition as the “City of Murals.” For more information, call 215-685-0750 or visit muralarts.org. Follow us on social media: @muralarts on Twitter and Instagram, MuralArtsPhiladelphiaon Facebook, and phillymuralarts on YouTube.
Westrum Development Company is an award-winning residential real estate company in the mid-Atlantic region. Over the course of its 30+ plus year history, Westrum has successfully designed and developed more than 100 communities and constructed and occupied over 4,400 homes and apartments throughout the region.
Westrum continues to build on a strong and established past, with innovative new methods to meet the ever-changing needs of the industry. Whether the project is revitalization in cities and boroughs or land development in the suburbs, Westrum promotes the responsible management of our company, our properties, the environment, and the community.
* The Plaza was envisioned and made possible by Westrum Development Company in cooperation with the Philadelphia Redevelopment Authority and the Philadelphia Mural Arts Program
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