Lehigh Valley Mall Gives Back to Military Heroes and Sets Black Friday Hours

November 21, 2011 admin

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Media Contact:

Jennifer Sherlock

609.369.3482

jsherlock@jennacommunications.com

FOR IMMEDIATE RELEASE

Lehigh Valley Mall Gives Back to Military Heroes and Sets Black Friday Hours

WHITEHALL, Pa., Nov. 21, 2011— Lehigh Valley Mall is spreading holiday cheer to our troops by partnering with the American Red Cross to participate in the Holiday Mail for Heroes program. By participating in Holiday Mail for Heroes, shoppers have the opportunity to send heartfelt messages of support and thanks to our veterans and their families now through Dec. 11.

On Nov. 25, which is Black Friday, Macy’s will open at 12:00 A.M. and the rest of Lehigh Valley Mall will open at 4:00 A.M. Mall staff encourages shoppers to take time out of the Black Friday hustle and bustle to stop by Guest Services and sign a holiday card for our troops. “It is important that we do our part to bring a touch of home to our troops during the holiday season,” said Amanda Johnson, director of marketing at the Lehigh Valley Mall.

For Black Friday, Lehigh Valley mall shoppers will be treated to some extra perks. There will be a rejuvenation station available at the lower level Boscov’s Court, and shoppers can find flyers at all mall entrances with store specials. Radio WLEV will have a live remote broadcast from the mall starting at 5:00 A.M. where they will be giving away a $500 Simon Mall Visa Gift Card.

Shoppers can also help support the Red Cross by purchasing an American Express® Simon Candy Cane Gift Card now until Dec. 31, 2011. For every Candy Cane Gift Card that is purchased, a $1 donation will be made to the Red Cross.

Any media who would like to cover Black Friday at Lehigh Valley Mall are required to get security approval in advance by calling Jennifer Sherlock at 609-369-3482 due to the high number of shopping crowds.

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About Lehigh Valley Mall

Featuring over 150 stores and restaurants, Lehigh Valley Mall is the premier shopping destination in the greater Allentown, Bethlehem, and Easton markets. Lehigh Valley Mall is located off Macarthur Road in Whitehall, PA, and is situated in an area that is a popular recreation destination, home to outstanding colleges and universities, and headquarters for major businesses, all of whom enjoy proximity to the mall’s mix of shops, services, and anchors. For more information on Lehigh Valley Mall, visit www.simon.com.

About Simon Property Group

Simon Property Group, Inc. is an S&P 500 company and the largest real estate company in the U.S. The Company currently owns or has an interest in 391 retail real estate properties comprising 261 million square feet of gross leasable area in North America, Europe and Asia. Simon Property Group is headquartered in Indianapolis, Indiana and employs more than 5,000 people worldwide. The Company’s common stock is publicly traded on the NYSE under the symbol SPG. For further information, visit the Simon Property Group website at www.simon.com.

About the American Red Cross

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies nearly half of the nation’s blood; teaches lifesaving skills; provides international humanitarian aid; and supports military members and their families. The Red Cross is a charitable organization – not a government agency – and depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit www.redcross.org or join our blog at http://blog.redcross.org

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Lehigh Valley Mall Gives Back to Military Heroes and Sets Black Friday Hours

Lehigh Valley Mall Gives Back to Military Heroes and Sets Black Friday Hours

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